Full stack development

Packaging design that elevates your brand

Packaging does more than protect your product—it shapes customer perception and influences buying decisions. At Underbelly, we create packaging that reflects your brand identity, communicates value, and stands out on shelves or in the hands of customers.

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Why Great Packaging Design Matters

Challenges we've helped solve

Blending In on the Shelf

Your product needs to catch the customer’s eye and stand apart from the competition.

Inconsistent Branding

Packaging should align seamlessly with your brand’s identity and voice.

Complex Product Information

design layouts that make product details clear and easy to read.

In competitive markets, packaging design plays a key role in building customer trust, brand recognition, and product appeal. Well-designed packaging ensures that your product stands out, creates a memorable unboxing experience, and keeps customers coming back.

Image of a coffee cup - The process of Creativity
Packaging Design

You're in good hands

With over 13 years of experience building brands, we can help you come up with some great packaging designs, so you can focus on the bigger picture.
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4.5
From 10+ google reviews

Testimonials

We initially selected Underbelly because, as a new company, we wanted a partner who was willing to start small with us. As we've grown, Underbelly has consistently met our needs and exceeded our expectations.
Brian Lovett
Trellis Rx
"Working with Underbelly saved our team last year. We underwent a reorg, had to shift priorities, and focus on many new projects. Our core product would have been rendered stale had it not been for them. Although remote, you could barely tell, they worked with our team as if they were here. I’d definitely work with Underbelly again given the chance."
Stephanie Max
Facebook
It has been a pleasure working with Underbelly for 9+ months. The quality of product design work was excellent, and Underbelly integrated directly with our team, working with product and engineering to understand goals and requirements. Underbelly has felt like an extended part of our design team.
Chelsea Klukas
Facebook

Trusted by these

leading brands.

Simple & engaging

Our Approach to Packaging Design

Our packaging design process ensures your product looks great, functions well, and aligns with your brand’s values. We combine creativity with practicality to create packaging that engages customers and delivers results.

User Research & Analysis
Design Audits
UX Research
Product Roadmap
User Personas
Discovery Sprints
Usability Testing
Wireframes & Prototypes
User Experience Design
User Interface Design
Interaction Design
Motion Graphics
Illustrations & Iconography
Digital Prototyping
UI Design & Development
Front-End Development
Back-End Development
Web Applications
Mobile Applications
SAAS Implementation
CMS Integration
How we work

Elevate your user experience

We'll work with your team to uncover opportunities and build a roadmap to take your User Experience up a notch.

Planning & Architecture
We start by defining the right tech stack and system architecture based on your product’s needs.
Frontend Development
We create engaging and responsive user interfaces optimized for all devices.
Backend Development
We build reliable, secure backend systems that power your product and ensure smooth performance.
Database Management
We design and maintain scalable databases that grow with your business.
Testing & Deployment
We rigorously test for bugs and deploy with best practices to ensure stability from day one.
Lets work together
Benefits

Benefits of Hiring an Agency

With an experienced team member dedicated to you, you and your team are supported every step of the way.

Versatile Team Member

Our augmented team has experience across a multitude of problem areas, making them experts in learning quickly to tackle your specific needs.

Reduce Hiring Risk

By partnering with Underbelly, you have access to talent without  having to hire and incur overhead expenses.

Flexible to Your Team Size

Whether you need a single designer of a full team, we scale to fit your needs.

100% Dedication to You

There is no priority overlap, your team member is dedicated to your team 100%.

Outside Perspective

Being in the weeds can limit your perspective. A fresh set of eyes can open new ideas.

Unblock Your Team

Give your team that extra capacity to release faster and beat your competitors to the market.

Let's talk

about your big idea.

🤓 We typically respond within the hour.
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